The Jahazi Project: Steering East Africa’s Blue Economy Toward Sustainability

East Africa’s coastal nations are poised for a transformative journey in marine conservation and economic growth with the launch of The Jahazi Project by Ascending Africa. This ambitious initiative, evolving from the Kilindini marine conservation program, marks a renewed commitment to safeguarding the region’s Blue Economy and combating the pressing threat of illegal, unreported, and unregulated fishing (IUUF) in the Southwest Indian Ocean.

The Blue Economy of East Africa, projected to reach US$405 billion by 2030, is under significant pressure. IUUF alone costs the region over US$415 million annually, depleting vital fish stocks that millions of coastal residents rely on for food security and income.

“The Blue Economy holds enormous potential for East Africa, but this promise is at risk. IUUF and unsustainable practices threaten both our oceans and the livelihoods of millions,” said Michael Mallya, spokesperson for The Jahazi Project. “Governments and partners are already working tirelessly through enforcement, regulation, and community empowerment. With The Jahazi Project, we are committed to joining forces, amplifying these efforts, and ensuring our oceans remain abundant for generations to come.”

A Symbol of Heritage and Resilience

The project’s name, “Jahazi”, a Swahili term for the traditional sailing vessel or dhow, embodies East Africa’s deep maritime heritage. More than a nod to history, the name serves as a metaphor for navigating change, steering coastal communities toward sustainable prosperity while preserving cultural identity.

Strategic Approach to Sustainable Growth

The Jahazi Project plans to tackle IUUF through a combination of policy advocacy, joint maritime security initiatives, community-driven conservation, and educational campaigns. By fostering collaboration between governments, local investors, NGOs, and community leaders, the project seeks to create an inclusive framework where marine ecosystems are protected, and economic growth is shared equitably among coastal populations.

“The initiative not only protects our oceans but also empowers local communities, ensuring that economic opportunities arising from the Blue Economy are accessible to all,” Mallya added.

A Regional Vision

By uniting environmental stewardship with economic opportunity, The Jahazi Project positions East Africa as a regional leader in marine sustainability. Central to its mission is the fight against IUUF, a challenge that undermines sustainable development across the region and threatens the livelihoods of millions.

Ascending Africa, the Pan-African organization behind the project, is dedicated to fostering sustainable development, environmental preservation, and community empowerment across the continent. The launch of The Jahazi Project underscores the critical link between conservation and economic resilience, reminding East Africa that the future of its oceans is inseparable from the prosperity of its coastal communities.